We tell you where to read about product promotion, filling cards and setting up advertising on Yandex Market, Ozon and Wildberries. What does a marketplace manager do? Free courses Telegram channels Youtube channels Books Blogs What does a marketplace manager do? A marketplace manager promotes the company’s products on marketplace platforms: for example, on Yandex…
We tell you what the advantage of this marketplace is and how it differs from other platforms. We also publish step-by-step instructions for those who want to start working with the Market. Pros and cons of the marketplace What can you sell on Yandex Market Differences from other sites Models of work for sellers on…
We understand the advantages and features of video content for websites. We tell about popular types and formats of videos and give instructions on creating videos. What is video content Advantages over other types of content Types of video content Popular formats Development and creation of video content Read Also:Maximize Learning with Education Connection What…
We explain the differences between different marketplace work schemes and how to choose the right model for a specific business. Models of working with marketplaces FBO (Fulfillment by Operator) FBS (Fulfillment by Seller) DBS (Delivery by Seller) Which work scheme to choose? Expert advice Models of working with marketplaces A marketplace model is a scheme…
In the midst of the technological revolution we are experiencing, the concept of smart city is becoming increasingly important. Cities around the world are adopting the idea of ​​connecting their different objects and devices to the network in order to achieve greater energy efficiency and thus contribute to sustainability. This, in turn, results in a…
We show you how to generate reports, work with tables and create diagrams using the free Google Looker visualizer . Since September 2024, Google Looker does not work in Russia. Looker Studio Features How Google Looker is useful for marketers Getting Started with Google Looker Setting Templates Creating reports Additional functions Working with tables and…
If a company says: “We are for sports”, it means: “Buy bicycles from us”. We understand the essence of marketing communications, their main types and tools. The essence of marketing communications Basic elements Types of Marketing Communications Marketing communications tools How to Develop Marketing Communications: Steps How to evaluate effectiveness Examples of use Expert advice…
If you blog and don’t promote it, no one will see it. We tell you how to become visible – for free or with the help of advertising. Why promote a blog Rules for successful blog promotion Analysis and improvement of promotion strategy Tips on how to avoid mistakes when promoting a blog Expert advice…
We explain what happens at each stage of the product life cycle and how this concept is applied in marketing. What is a product life cycle Life Cycle Stages Using the concept in marketing How to extend the life cycle of a product Disadvantages of the Life Cycle Concept Expert advice What is a product…
We explain why it is important to sell a lot of value to a client at a low price and how to avoid mistakes when creating a demo version of a product – a tripwire. What is tripwire and what is it for? Tripwire tasks and its place in the sales funnel Types of tripwires…